San Diego’s burgeoning brewery industry is moving into tourism as breweries look for new ways to bring customers into their tasting rooms.
Stone Brewing, the godfather of San Diego breweries, recently announced a partner that will help develop Stone Hotel. Untitled Hospitality will oversee development of the $26 million facility and manage it after it opens.
Guests will be welcomed with a beer upon arrival and offered in-room growler delivery service.
The 105-room hotel, which will sit on 13 acres adjacent to Stone Brewing World Bistro & Gardens in Escondido, will feature guestrooms in excess of 375 square feet, a bar-style lobby and Stone memorabilia throughout.
The hotel’s three bars will offer a wide array of Stone beers on tap, including special-release beers and unique casks. The complex will include an 8,000-square-foot ballroom, a 10,000-square-foot rooftop garden adjacent to the pool deck, and nearly an acre of outdoor event space. The hotel is expected to open in 2018.
Meanwhile, AleSmith Brewing Co. has unveiled the Tony Gwynn Museum at its 25,000-square-foot tasting room in Miramar. The museum will rotate more than 300 pieces of memorabilia collected by Tony’s widow, Alicia Gwynn, during four-plus decades.
AleSmith unveiled a beer, Pale Ale .394, for Gwynn in 2014 and started working on the museum after his death. It is housed in the northwest corner of the tasting room and is free of charge.